Brand Assets

Welcome to FinChain Brand & Marketing page. Follow these guidelines when promoting FinChain in marketing communications, including advertising, articles, websites, and printed promotions.

FinChain Brand

Logotype

We have Logos in English, Traditional Chinese, and Simplified Chinese versions.You can Download the brand assets of FinChain and FinChain Dollar (FUSD) here.

Download Assets

Logo Dont‘s

🚫Don’t add shadows behind the logo	🚫Don’t add outlines to the logo	🚫Don’t change logo color

🚫Don’t place on low contrast colors	🚫Don’t stretch the logo	🚫Don’t apply logo in low resolution

Brand Name

Follow these guidelines when writing, calling or using FinChain name

English	Traditional Chinese	Simplified Chinese
FinChain	FinChain星鏈	FinChain星链

Brand name Dont's

finchain / Finchain	星链 / 星鏈	Fin Chain
🚫 Do not change capitalization	🚫Do not use Chinese characters alone	🚫Do not add spaces
FinChain星鏈	FinChain星鏈	星链FinChain
🚫Do not use italics	🚫Do not add strikethroughs	🚫Do not reverse the order of the text

Clearspace

A certain amount of space is needed around the logomark to prevent it from becoming cluttered by surrounding artwork, images, or the edge of a page. Below are the minimum spacings for both logomark and wordmark.

Colors

FinChain Gradient

Position 0%

#FFF2D6

Position 30%

#DEC39F

Position 100%

#BC9468

FinChain Dollar Logo

FinChain Dollar Main Logos

Main Logo	Logo in Black

FUSD Token Icon

FUSD Token Icon	FUSDLP Token Icon	Token Icon in Black

You can Download the brand assets of FinChain and FinChain Dollar (FUSD) here.

Download Assets

FinChainPay Logo

FinChainPay Main Logos

English	Traditional Chinese	Simplified Chinese

Other uses (such as logos and slogans)

You can Download the brand assets of FinChainPay here.

Download Assets